Our Heritage

The Fair & Yeager Insurance Agency is an outstanding example of maximum personalized service. The pattern was firmly established by the late Frank E. Yeager, who founded the business in 1898.

The record of the former F. E. Yeager & Company shows that the founder used excellent judgment in the selection of an associate when the business out grew its one-man phase. In 1914, Arthur B. Fair, then a senior at Natick High School, went to work for Mr. Yeager on a part-time basis.

In June 1914, Mr. Fair became a full-time associate. During World War I, Mr. Fair served in France, and returned to the firm in April 1919.

The team of Fair and Yeager successfully expanded the business, and a partnership was formed under the name of F. E. Yeager & Company.

In 1936, John F. Yeager, son of the founder, a graduate of Massachusetts Institute of Technology, became an associate of F. E. Yeager & Company. In 1946, the Fair & Yeager partnership was formed by Arthur B. Fair, Sr. and John F. Yeager.

Arthur B. Fair, Jr. and Robert E. Fair, both graduates of The College of the Holy Cross, became associated with the firm in 1952 and 1954 respectively. In seeking additional training, Arthur, Jr. graduated from Aetna Insurance Company training school and Robert, from The Travelers training school.

In 1962, Fair & Yeager acquired the Lewis Insurance Agency of Cochituate. In 1968, Whitney Insurance Agency, an old established Natick firm was acquired. In 1969, the Craig Insurance Agency consolidated with Fair & Yeager and James P. Keating joined the agency at this time.

In 1968, Fair & Yeager moved from 32 Main Street to it's present, more convenient first floor offices at 10 Main Street. During the following years, the agency kept pace with the growth of the local community and the surrounding area.

Arthur B. Fair, Sr., although retired in 1972, remained actively engaged in the agency through 1982. In September 1977, John F. Yeager, Minnie Yeager Hutton, bookkeeper for over 55 years, and Alice Moran, secretary to Arthur B. Fair, Sr. for over 40 years, retired.

On January 1, 1978, the agency became Fair & Yeager Insurance Agency, Inc. with Arthur B. Fair, Jr., President; and Robert E. Fair, Treasurer.

Arthur B. Fair, III a graduate of Providence College, School of Management, joined the agency in November 1979, subsequently attending Travelers School of Insurance and is now designated a CIC, LIA, CPIA with lifetime membership in the Certified Professional Insurance Agents Society.

A branch office was opened at 619 Main Street, Centerville, Cape Cod, Massachusetts in June 1982; subsequently, on December 31, 1986 the ownership of the Cape office was assumed solely by Robert E. Fair.

David G. Fair, a graduate of Framingham State College, joined the agency as a Producer for Personal Lines, Life Insurance and Financial Services, with previous experience at Sun Life.

Arthur B. Fair, III joined his father Arthur Jr., as a partner in Fair & Yeager Insurance Agency in January, 1987.

In April 1988, an Open House was held to celebrate the complete renovation and reorganization of both the first and second floors of the company’s offices at 10 Main Street.

Kathleen Fair Chandley, a graduate of The College of the Holy Cross, joined the agency November 1988 as Account Executive for Commercial Lines, with previous experience at Hartford Insurance Co., and Cigna Insurance.

On January l, 1989, the Agency became Fair & Yeager Insurance Agency, Inc. with Arthur B. Fair, Jr., President; Arthur B. Fair, III, CIC, LIA, CPIA Senior Vice President and Treasurer; James P. Keating, Vice President – Client Services.

On January 1, 1995, Arthur B. Fair, III was named President of the Agency; Arthur B. Fair, Jr., assuming the role of Chairman; James P. Keating, Vice President Client Services; and David G. Fair was named Vice President Life/Financial Services.

In December 1997, the Agency converted to a new management system, AMS/AFW which allowed the ability to bridge between other rating software in a windows based environment, and this prepared them for the next phase which would be Company download of a policy information which the Agency began in the summer of 1998 and Internet Access to company information in the summer of 1999.

January 1998 brought the dawn of a new century with the Agency Celebrating its 100th Anniversary. The 100th Anniversary celebration included being honored at Family Day on the Common & the traditional July 4th parade. Also, the Agency made generous contributions of $500 grants to each School in Natick.

Also, established this year was a new division of Fair & Yeager Insurance. Fair Financial Services Insurance, with David G. Fair serving as President, will further develop the Life & Financial Services needs of the customers previously provided by Fair & Yeager.

Michael J. Fair, a graduate of Springfield College, joined the agency in December 2003 as Sales Executive, targeting new business for the agency and is now designated as an AAI and CISR.

Fair and Yeager was awarded the Five Star Agency Award of Distinction by the Massachusetts Association of Insurance Agents. The Agency was recognized for their excellence in five areas; Customer Focus, Management Leadership, Human Resources, Process, and Products and Service.

The Agency completed renovations of their 10 Main Street, Natick, MA office, as well as introduced an updated and revised website.

The Agency devotes its activities solely to Insurance. It maintains total commitment to personal attention and superior service to its many valued clients.

The Agency is celebrating 110 years of service to Natick and the surrounding communities through local activities throughout the year.

Fair and Yeager was awarded the Five Star Agency Award of Distinction by the Massachusetts Association of Insurance Agents. The Agency was recognized for their excellence in five areas; Customer Focus, Management Leadership, Human Resources, Process, and Products and Service.

The Agency is celebrating 112 years of service to Natick and the surrounding communities through local activities throughout the year.

Fair & Yeager Insurance was voted the Readers Choice Award 2011 #1 Agency in Natick & Silver Region Award Winner

Fair & Yeager named Winner of the 2012 Massachusetts Family Business of the Year Award! Fair & Yeager was honored by Northeastern University Center for Family Business. Fair & Yeager was awarded the Massachusetts 2012 Family Business Award in the category of fewer than 25 employees.

Fair & Yeager Insurance would like to thank all of those who helped us receive the 2012 Readers Choice Award #1 Insurance Agency in Natick & Gold Region Award.

Fair & Yeager Insurance would like to thank all of those who helped us receive the 2014 Readers Choice Award #1 Insurance Agency in Natick & Silver in the Region.

We are very proud to announce that Fair & Yeager Insurance Agency was voted #1 in Natick and Silver in the region again this year.

Fair & Yeager Insurance Agency has retained its status as part of an elite group of independent insurance agencies around the United States participating in the Independent Insurance Agents & Brokers of America (IIABA or the Big “I”) “Best Practices” Study Group.

The 2016 Reader’s Choice Awards were announced and Fair & Yeager Insurance has been named Number One in Natick and Gold in the Region! Thank you to our clients who continue to vote us number one!
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We are very proud to announce that Fair & Yeager Insurance Agency was voted the #1 insurance agency in Natick and Gold in the region in the 2017 Wicked Local Readers Choice Awards. Thank you to all the voters!

We are very proud to announce that Fair & Yeager Insurance Agency was voted the #1 insurance agency in Natick and Silver in the region in the 2018 Wicked Local Readers Choice Awards. Thank you to all the voters!

The Massachusetts Association of Insurance Agents (MAIA), is proud to announce that Fair & Yeager Insurance Agency, Inc. of Natick, MA has renewed their Five Star Agency Designation.  They have been a Five Star Agency since 2006 and continue to demonstrate excellence in the five imperatives associated with the designation:  Customer Focus, Management/Leadership, Human Resource, Product & Process and Future Success Initiatives.

Fair & Yeager Insurance Agency was voted First Place in the “Best of the Best MetroWest” Wicked Local 2019. Best of the Best is the official community choice awards of the Metro West Daily News.

Fair & Yeager Insurance Agency is pleased to announce their affiliation with Cross Financial Corp. Headquartered in Bangor, Maine, Cross Financial is the 16th largest privately held insurance agency in the U.S. and represents every major insurance carrier. This partnership further strengthens Fair & Yeager’s position as one of the leading insurance agencies in Massachusetts.